Overview - Mentions
API + MCPRequests to this endpoint consume API units based on the
promptsparameter: requests returning only custom prompt data are free, while requests including Ahrefs prompt data follow standard API unit pricing.
Query parameters
The filter expression. The following column identifiers are recognized (this differs from the identifiers recognized by the select parameter).
A comma-separated list of fields to return.
AI visibility reports are switching to AI adjusted volume. It better estimates demand for AI responses across chatbots and AI search surfaces. It is calculated by adjusting Google search volume for each AI platform’s estimated usage compared with Google. This param will be deprecated on August 31, 2026; all requests will use new AI adjusted volume.
A comma-separated list of two-letter country codes (ISO 3166-1 alpha-2).
The ID of the report to use. If one is given, other parameters are taken from the report (brand, competitors, market, country, filters). If country or filters are provided, they override the ones in the report. You can find it in the URL of your Brand Radar report in Ahrefs: https://app.ahrefs.com/brand-radar/reports/#report_id#/...
The type of prompts to use. If not specified, both will be used. Custom prompts require a report_id to be provided.
A comma-separated list of chatbot models. All models can be combined with each other. claude module supports only custom prompts.
The google_ai_overviews_keywords and google_ai_mode_keywords models report AI Overviews / AI Mode visibility derived from Google search queries (keywords) rather than prompts.
A comma-separated list of the niche markets of your brands. Deprecated on 2026-05-18, this parameter will have no effect shortly after this date.
A comma-separated list of competitors of your brands.
A comma-separated list of brands to search for. At least one of brand, competitors, market or where should not be empty.
The output format.
Responses
Brand name (either your brand or a competitor provided in the request).
Estimated mentions from responses related to the specified market that do not mention any provided brands (value is zero when market is not specified).
Estimated mentions from responses mentioning only competitor brands.
Estimated mentions from responses mentioning only your brand.
Estimated mentions from responses mentioning both your and competitor brands.
Total estimated mentions for your brand (includes both only_target_brand and target_and_competitors_brands).